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OA book publisher business model - template

This is the template used for the business model case studies collected by Lucy Barnes and François van Schalkwyk. If you are interested in contributing to this collection of business models, please review the template below and contact Lucy or François to discuss further.

Published onFeb 15, 2022
OA book publisher business model - template
  • Context. Why and how was the press founded? Why certain books/lists/etc.?

  • Founders

  • Structure (including staffing and governance structure) and output (incl. no. of books per year)

  • Quality and recognition

    • Peer-review process

    • Marketing activities

    • Usage figures

    • Awards and recognition

    • Community work and collaborations

  • Brief description of OA model and why it was chosen

  • Income (including sales — give pricing for any paid-for editions — BPCs and any waivers available, library membership programmes, grant money, institutional endowments, etc)

    • Sales

    • BPCs

    • Grants

    • Subsidies

    • Institutional support

  • Costs (including average costs per title)

    • Staff — volunteers? Paid staff? Full time?

    • Overheads

    • Production

    • Marketing

    • Distribution

  • Please give details of two ‘case study’ titles.* These should be two very different titles (the intention is to give some indication of the range of possible costs, rather than only offering an average ‘costs per title’ which makes variation invisible).

  • Has your business model changed significantly at any point? If so, why and how?

  • Future outlook


Case study titles: If you are unable to give individual title costs that's fine, but if you can explain why, that would be helpful. If you are able to give costs, or at least rough costs, it would be ideal to be able to give costs for a 'standard' monograph (few/no images, straightforward editorial process, standard workflow etc) and an outlier in which more work was required, for whatever reason. Explain ow the differences are funded -- add the context here. Can you say what percentage of the books would be in the 'outlier' category and why? It might be particularly useful if the 'outlier' was for a digitally enhanced/intensive book, to demonstrate potential costs here.

In general, context is helpful! So in your answers please say why as well as what, if you can.

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